Discovery on Wednesday launched the couple made well-known for their dwelling makeovers on HGTV will rapidly be getting their own cable TV channel as part of the launch of a model new multiplatform media agency led by the pair.
The nonetheless unnamed network will debut in summer season 2020 and take over the realm presently occupied by the DIY Network, which reaches 52 million US homes, Discovery talked about.
A model new subscription streaming service could be throughout the plans.
“Our intention with this network is to create and curate content that inspires, encourages, and helps to build bridges across our communities. We want honest, authentic programming that brings families together,” talked about Chip and Joanna Gaines in a joint assertion.
The pair will perform chief creative officers and current HGTV president Allison Page will perform president of the model new three means partnership.
Programming for the model new network is presently in enchancment, nevertheless Discovery talked about issues will embrace group, dwelling, yard, meals, wellness, entrepreneurialism and design. The full library of “Fixer Upper” might even be featured on the channel.
Chip and Joanna Gaines rose to notoriety due to their dwelling makeover assortment, which premiere in 2013. It was the highest-rated assortment on the network all through its run.